AI Insights · Timothy · April 2022
Top 5 Geolocation Games Performance in New Zealand, Q1 2022
In the first quarter of 2022, geolocation games in New Zealand showcased varied performance metrics, with some apps experiencing significant growth in downloads and active users.
In the first quarter of 2022, the top 5 geolocation games in New Zealand demonstrated diverse performance trends in terms of downloads, revenue, and active user engagement. Data from Sensor Tower provides insights into how these apps fared on a unified platform.
Pokémon GO from Niantic, Inc. had a notable quarter. Weekly revenue peaked at approximately $53.9K in the week of February 21, while weekly downloads saw a slight increase mid-quarter, reaching 2.4K in the week of January 17. Active users fluctuated, peaking at 65.4K in mid-January and ending the quarter at around 61.7K.
Five Nights at Freddy's AR by Illumix, Inc. experienced a decline in weekly downloads, starting at 935 and dropping to 254 by the end of March. Revenue showed sporadic spikes, with the highest being $270 in the first week of January. Active users also saw a decrease, from 8.7K at the start of the quarter to 6.9K by the end.
Jurassic World Alive from Jam City, Inc. showed a steady increase in weekly downloads early in the quarter, peaking at 683 in late January. Weekly revenue peaked at approximately $1.8K in mid-February. Active users consistently hovered around 900, with minor fluctuations.
COIN: Always Be Earning by Xy Labs, Inc. had an interesting quarter with a significant spike in downloads in mid-January, reaching 1.1K. Weekly revenue peaked at $283 in the first week of January. Active users saw a peak of 1.5K in mid-January, eventually tapering off to 630 by the end of March.
STEPN from FindSatoshi Lab Limited, which launched in February, had a promising start. Weekly downloads rose steadily, peaking at 226 in early March. Active users also increased, reaching 264 by the end of March.
This data illustrates the varied performance of geolocation games in New Zealand during Q1 2022. For more detailed insights, visit Sensor Tower.